In 1900, the logo of Renault began as a medal that features the founder’s initials. This version was changed to feature the company’s products instead. In 1906, the logo changed to represent the front end of a car. This was done because the company had started a large-scale production of its vehicles. In 1919, the car image was changed into a tank towards the end of World War 1 as Renault started manufacturing tanks at that time.
Four years later, the logo design was replaced with a grill, found generally at any vehicle’s front. The famous diamond-shaped logo commonly recognized today was introduced in 1925. And then the logo’s color was changed to yellow in 1946, which then became their signature color. The latest Renault logo we see today was launched in 2007. It took various modifications for over half a century for the logo to settle into what we associate now with the Renault brand image.
The logo has been modernized, enlarged and produced in relief, nationalized, the circle replaced, and with a warm yellow background. Even with so many logo ideas, Renault has always come up with a memorable logo.
Design Elements of Renault Logo
The shape of the Renault logo: Since 1992, the current shape of the diamond badge has been used. However, modifications were implemented in 2004 and 2007. The changes included adding a yellow square with the company name “Renault” clearly displayed, intended to bring a dynamic and modern look to the logo.
The color of the Renault logo: The logo’s yellow color represents prosperity, optimism and joy, whereas the silver stands for creativity and sophistication of the iconic Renault brand.
The font of the Renault logo: “Renault Identit” is the custom typeface featured in the logo of Renault. In 2004, it was designed by Jean Porchez, a French typeface designer. Previously, the logo used the typeface “Renault MN,” which was exclusively designed by British brand consultancy firm Wolff Olins.
Download Renault Logo PNG Transparent Background
In the following, you can see and download the Renault logo design with transparent background in PNG format free of cost.